All Lures are sold though Drops every 4-6 week.

Currently all lures are made hand made by me, Dan Termini the founder of Bluff. I produce hand made batches of lures in my workshop just outside of Philadelphia PA. I designed all of these lures primarily for the North East Atlantic fishery with utility and durability leading the way. Made for the surf, boat or kayak. My experiences on the water has led me to innovate features such as a single hook / magnetic release system, removable and interchangeable tails and vortex sheeting lure movements. These lures and the features they offer have lead to some amazing experiences and unforgettable fish. Hope you will give them a shot and experience it for yourself.

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