10" Herring Swimbait - (V2 Coming Soon)

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  • Featuring Bluff’s patent pending “Click Bait” design allowing quick and easy changing of tails.

    Click here for a video about how to swap the tails with our patent pending Click Bait Detail.

  • Designed with a mangnet embedded inside the head that holds a single hook in place during casting and retrieve, only releasing when the fish hits. Major benefits of this include: reduced torque on the fish when retrieving and handling, fish mortality reduction, and safe handling for the fisherman.

  • Terminal info: 1/16” hand bent stainless wire (welded shut). Spro 230lb size 2 power swivel. Owner XXX-strong 7/0 single hook.

Weight details:

At 1.6 oz this lure was designed to suspend in the water column. With a steady slow retrieve this lure can swim approximately 6’ deep. Quick sweeps of the rod allows this lure to quickly dart downward and when pause mimicking an injured baitfish.

  • Featuring Bluff’s patent pending “Click Bait” design allowing quick and easy changing of tails.

    Click here for a video about how to swap the tails with our patent pending Click Bait Detail.

  • Designed with a mangnet embedded inside the head that holds a single hook in place during casting and retrieve, only releasing when the fish hits. Major benefits of this include: reduced torque on the fish when retrieving and handling, fish mortality reduction, and safe handling for the fisherman.

  • Terminal info: 1/16” hand bent stainless wire (welded shut). Spro 230lb size 2 power swivel. Owner XXX-strong 7/0 single hook.

Weight details:

At 1.6 oz this lure was designed to suspend in the water column. With a steady slow retrieve this lure can swim approximately 6’ deep. Quick sweeps of the rod allows this lure to quickly dart downward and when pause mimicking an injured baitfish.